UK Wins Digital Program: Fiction and Digital Program: Non-Fiction Awards
MIPTV-Cannes, April 12, 2010 - The International Academy of
Television Arts & Sciences announced tonight the winners of the
International Digital Emmy® Awards at a ceremony organized in
partnership with Reed Midem, and hosted by actor Jason Priestley (
Beverly Hills 90210, Call Me Fitz).
New Zealand made history by winning its first International Emmy®. It
took the Digital Program: Children & Young People category with
Reservoir Hill,
an interactive web series that follows 16-year-old Beth Connolly as she
is forced to solve a mystery when she moves to a creepy suburb. The UK
won the Digital Program: Fiction and Digital Program: Non-Fiction
awards.
Primeval Evolved, an online project that extends the stories, world and characters of the television show primeval, won for Fiction.
Virtual Revolution
an open source documentary, inviting users to collaborate in the making
of a series about how the Internet has transformed society, won for
Non-Fiction. Complete information on the winners follows this release.
The Pioneer Prize was presented to
Heroes Creator and Executive
Producer Tim Kring, for his innovative contributions to the field of
digital entertainment with Heroes Evolutions.
"This year's winners have masterfully demonstrated how to enhance the
viewers' multiplatform experience," said Bruce L. Paisner, President
& CEO of The International Academy of Television Arts &
Sciences. "We congratulate them on their achievements."
The awards ceremony was attended by over 200 international executives
from the television, broadband and mobile industries and sponsored by
Nokia and Ooyala.
About The International Academy of Television Arts & Sciences
The International Academy of Television Arts & Sciences is a
membership based organization comprised of leading media and
entertainment figures from over 50 countries and 500 companies from all
sectors of television including internet, mobile and technology. The
Academy's yearly schedule of events includes the prestigious
International Emmy® Awards Ceremony held in New York, The International
Digital Emmy® Awards at MIPTV and a series of industry events such as
Academy Day, The International Emmy® World Television Festival and
Panels on substantive industry topics. The Academy was chartered with a
mission to recognize excellence in television produced outside of the
United States and it presents The International Emmy® Awards in the
following fifteen categories: Arts Programming; Best Performance by an
Actress; Best Performance by an Actor; Current Affairs; Children &
Young People; Comedy; Digital Program: Children & Young People;
Digital Program: Fiction; Digital Program: Non-Fiction; Documentary;
Drama Series; News; Non-Scripted Entertainment; Telenovela; TV
Movie/Mini-Series. For more information go to
www.iemmys.tv.
About Reed Midem
Reed MIDEM is a leading organizer of professional, international
tradeshows. Reed MIDEM events have established themselves as key dates
in professional diaries. The company hosts MIPDOC, MIPTV, MILIA, MIPCOM
JUNIOR and MIPCOM for the television and new media industries, MIDEM
for music professionals, MIPIM and MAPIC for the property sector and
GLOBAL CITY for urban management specialists.
Reed MIDEM is a division of Reed Exhibitions, the world leader in the
organization of some 420 public exhibitions and professional tradeshows.
MEDIA CONTACTSThe International Academy of Television Arts & Sciences
Eva Obadia
Director, Marketing & PR
+(1) 212-489-6969
eva.obadia@iemmys.tvReed Midem
Jane Garton
Press Manager
jane.garton@reedmidem.comDigital Program: Fiction
Primeval Evolved
ITV 1 / itv.com / Hoodlum / Impossible Pictures
United Kingdom
For ten weeks, viewers experience an online project that extends the
stories, world and characters of the television show primeval. The
project features an online story that runs alongside season three, with
new content released throughout the week, including immersive
interactive environments, high-end video sequences, and intuitive game
play.
Digital Program: Children Young People
Reservoir Hill
KHF Media Ltd / Television New Zealand / New Zealand On Air
New Zealand
Reservoir Hill follows 16-year-old Beth Connolly as she is forced to
solve a mystery when she moves to the creepy new suburb of Reservoir
Hill. Viewers of the web-series can text Beth and see her receive their
personal message in the actual show. Writers also incorporate audience
advice into the script and fans can sign up as Beth's friends on Bebo.
Digital Program: Non-Fiction
Virtual Revolution
BBC / The Open University
United Kingdom
Virtual Revolution, an open source documentary, invites users to
collaborate in the making of a series about how the Internet has
transformed society, by debating ideas and suggesting content. Users
can also download program rushes and re-edit them. Collaborators will
be credited on the TV series and online content.