INTERNATIONAL ACADEMY OF TELEVISION ARTS & SCIENCES AND ASIA TELEVISION FORUM ANNOUNCE SHOWCASE OF THE INTERNATIONAL EMMY® AWARD NOMINEES FROM ASIA

New York, July 11th, 2012 – The International Academy of Television Arts & Sciences and ATF, Asia’s leading entertainment content market, jointly announced today the launch of an International Emmy Award Nominees showcase, which will debut at ATF 2012. Under the auspices of the International Academy, ATF will invite the current year’s International Emmy Award Nominees from Asia, to speak on a Panel and discuss their experiences leading up to their Emmy Nomination.

The International Academy will also be present for the first time on the ATF show floor, with an exclusive International Emmys branded lounge, open to ATF VIPs.

“We’re looking forward to showcasing and celebrating the best television from Asia each year, at ATF. The Emmy award is the preeminent global television award and nominees are a wonderful source of inspiration for their peers.” said Academy President & CEO Bruce L. Paisner.

Michelle Lim, Managing Director, Reed Exhibitions Singapore said, “I am delighted that the International Academy of Television Arts & Sciences has chosen ATF as the platform to debut its showcase of the Asian Emmy Award Nominees. We believe this collaboration creates unparalleled learning experiences for our attendees and reinforces the significance of ATF as an annual gathering of the industry.”

ATF 2012 will take place December 4-7, 2012 at The Sands Expo and Convention Centre, Marina Bay Sands, Singapore. The Panel & Screening will feature the current year’s International Emmy Awards Nominees from Asia discussing their work, as well as excerpts of the nominated programmes. It will take place as part of ATF’s highly anticipated conference line-up.

About The International Academy of Television Arts & Sciences
The International Academy of Television Arts & Sciences is a membership based organization comprised of leading media and entertainment figures from over 50 countries and 500 companies from all sectors of television including internet, mobile and technology. The Academy’s yearly schedule of events includes the prestigious International Emmy® Awards Ceremony held in New York, The International Digital Emmy® Awards at MIPTV and a series of industry events such as Academy Day, The International Emmy® World Television Festival and Panels on substantive industry topics. The Academy was chartered with a mission to recognize excellence in television produced outside of the United States and it presents The International Emmy® Awards in the following twenty categories: Arts Programming; Best Performance by an Actress; Best Performance by an Actor; Current Affairs; Comedy; Digital Program: Children & Young People; Digital Program: Fiction; Digital Program: Non-Fiction; Documentary; Drama Series; Kids: Preschool; Kids: Animation; Kids: Factual; Kids: Non-Scripted Entertainment; Kids: Series; Kids: TV Movie/Mini-Series News; Non-Scripted Entertainment; Telenovela; TV Movie/Mini-Series. For more information go to www.iemmys.tv.

About Asia Television Forum
Asia Television Forum (ATF) is Asia’s entertainment content market, a must-attend international gathering for the financing, co-producing, buying and selling of entertainment content across all platforms. Bringing together international sellers and Asia Pacific buyers, ATF is the gateway to Asia’s entertainment content business. For more information on Asia Television Forum 2012, visit the official website at www.asiatvforum.com.

About Reed Exhibitions
Reed Exhibitions is the world’s leading events organizer, with over 500 events in 39 countries. In 2011 Reed brought together six million active event participants from around the world generating billions of dollars in business. Today Reed events are held throughout the Americas, Europe, the Middle East, Asia Pacific and Africa and organized by 33 fully staffed offices. Reed Exhibitions serves 44 industry sectors with trade and consumer events and is part of the Reed Elsevier Group plc, a world-leading publisher and information provider and a FTSE 100 company.

MEDIA CONTACTS

The International Academy of Television Arts & Sciences
Eva Obadia, Communications Director
eva.obadia@iemmys.tv
+1-212-489-6969

The Lippin Group
Don Ciaramella
don@lippingroup.com
+1-212-986-7080

Asia Television Forum
Reed Exhibitions Pte Ltd
Eudora Chew, Communications Executive
eudora.chew@reedexpo.com.sg

Golin Harris International Pte Limited
Koh Wei Ling, Senior Manager
atf.pr@reedexpo.com.sg